Nudge magazine is Espress Labs' first in-house publication. The magazine is aimed at featuring client work in a non-conventional way. Instead of using it to show the agency's deliverables, we told the client's stories.
The name "Nudge" stemmed from that small burst of inspiration or push you need to get started on a project. The orange logo calls energy, excitement and warmth to mind. The type and graphic design style used in the print and website takes inspiration from modern Scandinavian design.
The reason to print out this marketing piece was because it provided a tactile, long lasting impression on current and prospective clients. With the help of Flash Reproductions, they made our vision come to life.